Selective Professional Alpha Keratin Tone Control Additive 100ml Cleansing A clarifying shampoo to remove

A clarifying shampoo to remove (silicone) build-up as the first step

Enriched with azelaic acid and a 7% Densifying Care Complex

it helps prevent static electricity build-up and fly-aways

this fragrance is a masterclass in mineral clarity and structural warmth

Selective Professional Alpha Keratin Tone Control Additive 100ml Cleansing A clarifying shampoo to removeAchieve smoother, beautifully balanced blonde and grey hair with Selective Professional Alpha Keratin Tone Control Additive. This professional toning additive is formulated to work exclusively with Alpha Keratin Taming Fluid 2, allowing stylists to control, optimise and personalise tonal results during an Alpha Keratin smoothing service. Its violet toned formula helps manage unwanted reflections while offering control over warm, neutral, cool and